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Linda Pesonen

Linda Pesonen Founder

Profile

Name: Linda Pesonen
Title: Founder
Company: www.LindaPesonenConsulting.com
Phone: Private
Location: Private , Private
Summary:
Your automotive sherpa--helping you navigate the complex auto industry, from understanding B2B and B2C buying dynamics and decision making criteria, improving your sales strategies, vetting new growth segments, positioning your company competitively, and ultimately, increasing your sales. Need help? Let's talk! Please visit my web site at www.LindaPesonenConsulting.com for more details.

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Blog Posts

3 Myths About Loaner Programs

3 Myths About Loaner Programs

From a consumer perspective, access to loaner vehicles is a major factor in service location choice—both in terms of franchised dealer versus indepen…

Multi-Tasking is a Myth

Multi-Tasking is a Myth

What’s the definition of multi-tasking? It's doing a lot of things at once, and most often, that means doing them poorly. In fact, research prove…

How to Develop Sales Talent

How to Develop Sales Talent

Rather than a genetic predisposition or birth talent, one learns sales talent. That means managers who lament that their sales team doesn’t make the …

Why Knowledge Workers are our Future.

Why Knowledge Workers are our Future.

  What is a Knowledge Worker? I often describe myself as a knowledge worker or as the Internet defines it so eloquently, someone who wo…

Information: A Key Component to Increasing Sales & CSI

Information: A Key Component to Increasing Sales & CSI

These days, the most competitive dealerships win the game by being transparent and finding ways to quickly provide customers with the information they requ…

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