1,000 dealers share their thoughts about chat, text and messaging in general...and how these communications pay off. SEE HOW
Have you seen the Oscar nominated movie, “Moneyball?” I love that movie. Maybe it’s because I’m an Oakland A’s fan. Maybe it’s because I was at the last two games of their history-making winning streak. Or maybe it has a little something to do with the fact that it stars Brad Pitt… maybe. Yes, the story strikes a chord with me, but it also hits home for automotive dealers.
If you haven’t seen the movie or read the best-selling book, Moneyball: The Art of Winning an Unfair Game by Michael Lewis, here’s a run down: Billy Bean, General Manager for the Oakland Athletics, and his former Assistant GM shattered outdated MLB beliefs that big payrolls equated wins by implementing an unconventional methodology that inevitably led one of the worst teams in the American League with one of the lowest payrolls, to three American League West Division titles. In a nutshell, in 2003, Beane lead the A’s to win just as many games as the New York Yankees with a fraction of the budget.
What dealer doesn’t want to walk that path? Well, not the worst team in baseball part, but implementing a “Moneyball” style of management and leadership, which involves identifying undervalued assets to create and sustain a competitive advantage. Well, now dealers can be one step closer to learning it straight from the horse’s mouth, as Billy Beane is set to keynote the fourth annual DrivingSales Executive Summit!
Billy Beane is one of the most progressive and talented baseball executives in the game today. Put simply, he is an operational genius, and his message will resonate with the progressive dealers at DSES because they are always the first in our industry to embrace the innovative strategies that move our industry forward.
The 2012 DrivingSales Executive Summit will be held at the Bellagio Las Vegas from Sunday, October 21st through Tuesday, October 23rd. Last year's summit was standing room only, and although DSES 2012 will allow for an expanded number of registrants, it is expected to sell out quickly. To register for this premier automotive conference, and to take advantage of early bird registration through August 31st, go to: http://drivingsalesexecutivesummit.com/registration/