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Lisandra Ramos

Lisandra Ramos Marketing

Lisandra Ramos Blog Posts

Is Your Dealership Taking Advantage of Live Chat Data?

Is Your Dealership Taking Advantage of Live Chat Data?

In a previous blog post, I discussed the importance of using live chat conversations to build rapport with your online shoppers -- and how this can help …

Use Live Chat to Build Rapport With Shoppers

Use Live Chat to Build Rapport With Shoppers

People buy from businesses they like, trust, and know -- which is a big reason why establishing rapport is so important in the sales process, both on the s…

4 Reasons Why Shoppers Love Using Live Chat

4 Reasons Why Shoppers Love Using Live Chat

Automotive marketing as we know it has changed. The Internet now forces dealerships to have an online presence and build relationships with consumers in th…

Use Live Chat to Promote Your Dealership’s Competitive Advantages

Use Live Chat to Promote Your Dealership’s Competitive Advantages

In a perfect world, shoppers would be able to find your dealership’s unique selling points, such as your amenities, “why buy” statements, and your sp…

3 Chat Tips for Your Dealership's Self-Managed Live Chat Team

3 Chat Tips for Your Dealership's Self-Managed Live Chat Team

Investing in self-managed live chat can be a big, yet profitable step for your dealership. It saves you money and allows you to connect with your online sh…

Emotional Intelligence is the Key to Live Chat Success

Emotional Intelligence is the Key to Live Chat Success

Use Covert Operations on Your Dealership's Website to Increase Conversion

Use Covert Operations on Your Dealership's Website to Increase Conversion

Agent, you’ve been recruited on a mission to activate your dealership’s website and convert more browsers into buyers. There are three immediate tasks …

Are These Excuses Keeping You From Test Chatting Live Chat Vendors?

Are These Excuses Keeping You From Test Chatting Live Chat Vendors?

“My dog ate my homework.” For anyone who went through the United States’ public school system since the 1970s, this should be a very familiar excu…

Lessons in Live Chat from The Karate Kid

Lessons in Live Chat from The Karate Kid

Dealers, your online customers want to communicate with you in real-time. Having live chat services is the best way to connect with them, build your reputa…

Robin Williams Taught Car Dealers Many Things

Robin Williams Taught Car Dealers Many Things

As the world reacted to the loss of a phenomenal actor, Robin Williams, I searched through my movie collection to see how many of his I had. Sadly, I only …

6 Ways to Not Suck on Facebook

6 Ways to Not Suck on Facebook

You dedicate at least an hour of your day on your dealership’s Facebook business page. You chime in on posts about the auto industry, you change your pro…

Your Sales Team & Live Chat Associates Are Not That Different

Your Sales Team & Live Chat Associates Are Not That Different

The conversations your sales team has with your customers often dictate whether they’ll purchase or not. That’s why having a sales team trained in cust…

3 Ways to Stay on Top of Your Live Chat Game

3 Ways to Stay on Top of Your Live Chat Game

Live chat can be a great way to generate leads and build lasting relationships with your shoppers. When customers click to chat, they want knowledgeable as…

Fix Your Mobile Site, Dealers!

Fix Your Mobile Site, Dealers!

“I’m an avid mobile shopper looking to buy a new car. There’s just something about being able to peruse product information, interesting specials, an…

Why Your Dealership's Team Should be Volunteering

Why Your Dealership's Team Should be Volunteering

“I’m just not sold on the whole volunteering thing” - Said no dealership, ever I hope! In case you were wondering, community involvement is a no-br…

How to Sell Cars with an iPad

How to Sell Cars with an iPad

Earlier today, a colleague mentioned going to an old-fashion diner and having her order taken on an iPad. As contrary as it seems, it got me thinking that …

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