LotLinx

Pros: This Digital Marketing TOOL is the best1

Cons:

Pros: Great way to drive leads to our website!

Cons:

Pros: Not expensive and we get many leads!

Cons:

Pros: We have been able to get in front of more customers that we may have not reached otherwise. Their product is easy to use and has allowed us to sell more cars!

Cons: The price is higher than what we would prefer to pay

Pros: My rep is always available to talk through strategies, and we've really been able to move some inventory through LotLinx. I highly recommend giving them a try.

Cons:

Pros: I started using LotLinx when I met Brad. He was so beyond helpful helping me get my online strategy right. He has always been up front and honest and offers real solutions to the issues I am facing. He always returns my phone call and I don't have to track him down which is important to me in a vendor. My dealership was successful because of LotLinx and the expertise they offer by hiring great people Like Brad. I am beyond please with my dealing with them and recommend them to any dealership wanting results.

Cons:

Pros: They Understand the business and have the talent to back up anything they promise. From your assigned rep, who sends great insight, builds dynamic campaigns and offers guidance on strategy to the Performance Coach who is in market and helps you take your digital platform and presence to a new level. I highly recommend Zach Wilmes and Brad Paschal as two of the best partners I have.

Cons: None

Pros: Team, efficiency, management..

Cons: It's still a new product so we're weighing our pros and cons but so far we've enjoyed LotLinx and its' team. We tried it out at one of our stores and have now extended it to two others.

Pros: Prior to lotlinx we were manually combining various VDP reports to try and see # of VDPs across the web (autotrader, cars.com, our website, etc..) per individual VIN. This was time consuming inconsistent and unreliable data to make real decisions off of. Our goal in looking at # of VDPs per VIN has always been to try and stretch our ad dollars to get more VDPs across a wider % of our inventory and reduce redundant ad spend while also increasing the turn rate of our new and used units. Lotlinx TURN platform has made it easy to see what units aren't receiving enough views online across the web and shift our ad dollars to increase the turn rate of those slow movers. We've also been able to increase ad dollars toward certain new car models to coincide with OEM specials and hit different program goals. It's been great. Our sales managers and internet directors appreciate being able to go in and build the campaign themselves too now that they see the results.

Cons: All good - zero complaints.

Pros: Targeted direct to VDP dynamic ads on Google network and Facebook. Frequent technological advancements. Great staff. Ties into GA, and their dashboard is excellent.

Cons: Not being able to prove if a lead came from their campaigns or not.