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Make & Model Marketing is dedicated to helping you sell more cars, book more service appointments,
and improve profitability. Note that our goal is not to reduce your bounce rate, improve your click-
through rate, or increase how many ‘impressions’ you receive. We provide a boutique experience for
dealerships that deserve a marketing partner who is fully-invested in their success.
Founded in decades of in-dealership retail experience, Make & Model Marketing brings a consultative
approach to digital marketing. An understanding that a great digital marketing strategy is not “one-size-
fits-all”. That it needs to “look” and “sound” like your dealership, and that your website, emails, Paid
Search, and social media efforts should all align with what a customer can expect when they actually
interact with your dealership – be that online, on the phone, or in person.
To that end, we meet face-to-face with our clients if not monthly, then quarterly to insure that we fully
understand each dealerships’ goals, inventory positions, and processes. We collaborate with each
management team to create and execute the right digital marketing strategy and budget for each
particular dealership, and provide detailed reporting to track the effectiveness of our efforts.