Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
mark rask

mark rask Digital marketing manager

Exclusive Blog Posts

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Working in the automotive industry is a rewarding experience, particularly working for a dealership at the front line of customer service and sales.&nb…

Ecommerce and Auto dealers

Ecommerce and Auto dealers

Many of the ecommerce sites are now a days trying to test the waters of entering into the automobile sector by trying to engage customers on a small scale …

Internet 20 group....pro's and con's

4cf3c568121563723c088acf0e7c135a.jpg?t=1I joined an internet 20 group two years ago. It has taken some time for our data to start making sense but we have made a lot of headway in that area. We have some of the industries leaders in our group.

Pro's: We are able to constantly give each other feedback on new Internet/bdc products....this has saved me countless time and money. I do not make many purchases without asking the groups advice. I can also use our composite to hold venders such as autotrader and cars.com accountable. Our best idea sessions are one of the best parts of our meetings, I have used quite a few of them in our dealership. We also have accountabilty among the group members because of the composite.

Con's: There is obviously an expense factor. It also adds some extra work to each managers workload. time out of the store for the meeting every 4 months.

All in all I feel that the pro's definately outweigh the cons. I have learned a lot from my group. They are a very dedicated and hardworking group of managers/owners.

 Unlock all of the community & features  Join Now