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Mark Shipley

Mark Shipley Owner

Exclusive Blog Posts

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

How Google Looks Down Great Content for Ranking Up Your Website.

Search Engine Optimization was too easy before 2012, and many people think they can be a good SEO expert by just doing spam links building. I cannot declare the name or country of that person who was saying “I can optimize your website by doing 5000 Directories and 3000 Social Bookmarks”.  It was truly an awkward moment when I become aware of that SEO is just like data entry?? But lamentably it was a wrong track. Google doesn’t encourage us to do spam link building ever. Google made a cutoff point for every SEO expert or webmaster to optimize their website accordingly.

When Google grasps the accretion of Spamming it launches an update denominated by Penguin. This update was purely for preventing the spam optimization techniques people were doing before. After this no one can optimize any webpage by doing low Quality back links building. Apart from that Google additionally encourage us to being more natural and relevant and optimize your website for user not for Search engines that’s why Content Marketing plays a vital in Search Engine optimization now a days.

But The Question is “How is it??”

Here is the Answer..

When Google’s Spider notice that any page Continuously sharing informative and quality content and user are engaging to read that and give affirmative comments. Additionally people are visiting that page from social stations especially from Google+ and Facebook Page.  Now Spider think that “may this page is also informative for his users” and it prefer to optimize that page with relevant keywords than any other page that is non informative or non Updated.

We can also say that Google prefer to rank a page which Google think informative for his user. If I add more in this then Google also gives good credit to the links, Bold Text and Underline text exist on that page. The Above informative doesn’t mean to kick out the links building from your SEO strategy. Quality Links building still exist but please beware from spam links building like forums profiles, bulk directory Submission, low Quality Bookmarks etc. As well as Google Onpage SEO Condition matters.

Additionally here are some keypoints that make your webpage Valuable for Google.

 

- Make internal links in your website, especially on that which has high Google Page Rank.

-Must add a Blog page in your website and add content on regular basis.

-Social Signals are important make sure you have Social platform with real audience.

-Make Sure you have Share buttons of major Social Platform on your blog page.

-Submit your every post to 25-30 top Social bookmarking website this would be helpful for crawling your post fast.

-If you are using wordpress website the use Commentluv and do blogs commenting whenever you get chance. Use Rokcomments alternatively for Joomla websites.

-Try to build good relations in same niche blogs Communities.

 

So the Bottom line is, are you still looking for a link builder who does spam link building to your website. I think you are not. I know search engine optimization is a complicated and time taking process but most of SEO Services does not know what they are doing, But you can do this of you can work in a Natural way and positive side of the line you can achieve your desire rankings.

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