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Matt Watson

Matt Watson Chief Technical Officer

Exclusive Blog Posts

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5 Tips on Delegating Tasks to Underperforming Employees

No matter how carefully you hire or how well you manage your human resources, some employees simply don’t perform to the level you want them to. They…

Most Valuable Insight Finalist - Doug Van Sach

Most Valuable Insight Finalist - Doug Van Sach

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What to Expect as Driverless Cars Go Mainstream

What to Expect as Driverless Cars Go Mainstream

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5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

One of the keys to making a profit is the upsell. If you want to claim a heftier commission, upselling is a necessity. However, upselling is an art that sa…

Most Valuable Insight Finalist - Jim Roach

Most Valuable Insight Finalist - Jim Roach

Using Artificial Intelligence to Prioritize Customer Engagement If only one salesman came to work today, what is the first opportunity he should act upo…

What is Video SEO?
Google ranks video content from YouTube, AOL and others very high in their rankings. By posting videos on YouTube, you can easily gain additional exposure for your dealership, at NO COST!


How about some examples?
Search Google for "2009 Buick LaCrosse Roxboro". The top 6 rankings are all from a video posted on YouTube that was the re-published to additional websites by YouTube as well.
Search Google for "2004 Dodge Durango Indianapolis". Top ranking is a YouTube video on Aol Autos.
You can use your pre-owned inventory to compete for dozens of keywords that you would normally not be able to compete for.

So how do I do it?
Sign up for a free Youtube account and start uploading videos. The trick though comes with the proper titles, descriptions, and keywords of your videos. (VinSolutions software will automatically optimize that for you.). You can record digital video with most any snapshot or video camera these days.

What is the easiest way to take videos of vehicles?
VinSolutions VinCamera is the only solution available to easily capture videos and upload them to the Internet. Simple select the stock # within the camera's software and take your video. Connect it to your PC and let our software take care of the tedious resizing & uploading.

What else can I do with videos?
VinSolutions can also help you send your videos to your website, Cars.com, AutoTrader.com and more. Upload videos of your staff, dealership, TV commercials and more. Via our ILM and
CRM, you can also easily email these videos to your prospects.

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