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Matt Watson

Matt Watson Chief Technical Officer

Exclusive Blog Posts

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

What is Video SEO?
Google ranks video content from YouTube, AOL and others very high in their rankings. By posting videos on YouTube, you can easily gain additional exposure for your dealership, at NO COST!


How about some examples?
Search Google for "2009 Buick LaCrosse Roxboro". The top 6 rankings are all from a video posted on YouTube that was the re-published to additional websites by YouTube as well.
Search Google for "2004 Dodge Durango Indianapolis". Top ranking is a YouTube video on Aol Autos.
You can use your pre-owned inventory to compete for dozens of keywords that you would normally not be able to compete for.

So how do I do it?
Sign up for a free Youtube account and start uploading videos. The trick though comes with the proper titles, descriptions, and keywords of your videos. (VinSolutions software will automatically optimize that for you.). You can record digital video with most any snapshot or video camera these days.

What is the easiest way to take videos of vehicles?
VinSolutions VinCamera is the only solution available to easily capture videos and upload them to the Internet. Simple select the stock # within the camera's software and take your video. Connect it to your PC and let our software take care of the tedious resizing & uploading.

What else can I do with videos?
VinSolutions can also help you send your videos to your website, Cars.com, AutoTrader.com and more. Upload videos of your staff, dealership, TV commercials and more. Via our ILM and
CRM, you can also easily email these videos to your prospects.

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