MAXDigital’s Inventory Management Software also known as FirstLook helps dealerships perform three vital functions: acquisition, appraisal, and pricing. Based on years of experience working in the car retail industry, as well as our own proprietary research, FirstLook helps dealers cope with the demands of today’s market. We help your store find the right cars in the right place at the right price without getting overwhelmed. This fully integrated automotive inventory software gives dealers advanced analytics and decision-making tools. Our platform is designed to help our partners maximize inventory turnover and achieve higher gross profits.