Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
MAXDigital’s Inventory Management Software also known as FirstLook helps dealerships perform three vital functions: acquisition, appraisal, and pricing. Based on years of experience working in the car retail industry, as well as our own proprietary research, FirstLook helps dealers cope with the demands of today’s market. We help your store find the right cars in the right place at the right price without getting overwhelmed. This fully integrated automotive inventory software gives dealers advanced analytics and decision-making tools. Our platform is designed to help our partners maximize inventory turnover and achieve higher gross profits.
MAX Digital uses a state of the art process to pull the most extensive amount of information from the internet for each and every vehicle in a dealer’s inventory. MAX Digital is comprised of three core products to support your marketing and sales efforts: MAX Ad, MAX for Website, and MAX Digital Showroom. MAX Ad integrates seamlessly with a dealer’s inventory management system and automatically generates consumer relevant ads and sends them to over 300 3rd party websites. MAX for Website uses vehicle details to build a Value Report on your website for each vehicle on your lot, ultimately building value for the price of the car, and driving customers into your showroom. MAX Digital Showroom turns your sales people into experts by giving them quick access to MSRP and original OEM package information, comparable vehicle pricing, and comparisons such as KBB and Edmunds data, allowing them to sell confidently and at, or near, your asking price.