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Jared Hamilton
From: Jared Hamilton
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Michael Cirillo

Michael Cirillo Chief Executive Officer

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Car Dealer SEO Questions Answered by Rand Fishkin

Recently, myself (@michaelacirillo) and Robert Wiesman (@yourhyundaiguy) sat down with Rand Fishkin, founder of MOZ to get your SEO questions answered on The Dealer Playbook Podcast.

In preparation for the interview, I posted a status update on Facebook asking if anyone had any SEO questions that they'd like answered in this rare opportunity. Within seconds, automotive professionals from across the United States and Canada started leaving their questions ranging from content, subdomains, the new "pigeon" update to backlinks and link equity. 

Car Dealer SEO is such a big topic which is likely why Rand Fishkin is going to be speaking at the Driving Sales Executive Summit on the topic. I had the opportunity to hear and meet Rand a couple of years ago at a #DSES and have been grateful to stay connected with him ever since. 

Aside from having a killer mustache, he's a genuinely stand-up guy who is world-renowned for his SEO capabilities and amazing SEO software.

To hear Rand answer your questions about SEO, listen and subscribe here: http://www.thedealerplaybook.com/21

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