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Mike TheCarGuy Correra

Mike TheCarGuy Correra Account Manager/Purveyor of Awesome

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Exclusive Blog Posts

VOI vs ROI

by Brandin Wilkinson 18 hours ago

VOI vs ROI

by Brandin Wilkinson 18 hours ago
We all seek growth, personally and professionally. What I’ve come to understand is that growth in a business isn’t measured by ROI alone. …
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Develop Your Next-Gen Leadership from Service Employees

by Jason Unrau Yesterday

Develop Your Next-Gen Leadership from Service Employees

by Jason Unrau Yesterday
Service employees work hard, really hard. The service department is a baptism-by-fire style of teaching, especially in busy domestic dealers where there is…
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4 Benefits of Omnichannel Marketing

by Scot Eisenfelder Yesterday

4 Benefits of Omnichannel Marketing

by Scot Eisenfelder Yesterday
Marketing is becoming increasingly complex, with the proliferation of ‘Big Data,” predictive analytics and new mobile and digital channels. To …
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Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

by Pete MacInnis Yesterday

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

by Pete MacInnis Yesterday
Part Four: Summary - Digital Retailing, Done Right, is the Answer! The automotive reality in today’s era of ecommerce is that Digital Retailing ha…
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Why New Doesn't Always Mean Better for Auto Industry Marketers

by Shelley Washburn 2 days ago

Why New Doesn't Always Mean Better for Auto Industry Marketers

by Shelley Washburn 2 days ago
Global advertising spend is expected to exceed half a trillion dollars for the fourth year in a row, and American brands are once again fueling t…
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Optimizing the Dealership's Social Media Efforts [VIDEO]

Written by Mike TheCarGuy Correra on 11/22/2019
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Mike Correra shares advice on why it is important that dealerships ensure their staff is aware of the content posted on their dealership's social media properties.

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