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Michael Frazer

Michael Frazer CEO

Profile

Name: Michael Frazer
Title: CEO
Company: Chroma Cars, LLC
Phone: Private
Location: Private , Private
Summary:
With a notable track record of analyzing current business practices and developing impactful solutions to improve upon them, Michael has polished expertise and a track record of meeting and exceeding all objectives put before him. Having built a career on diverse education, extensive military service, and consistently progressive professional experience, Mr. Frazer's 25 years of experience in sales/marketing/operation management within the automotive business industry, has resulted in significant business contributions to many of the industry's leading fixed & variable operations marketing companies.

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Blog Posts

Using Images in Your Walkaround

Using Images in Your Walkaround

    Here's a quick tip you can use in your walkaround that can increase your sales performance TODAY.  Your sales process does…

The Top 4 Reasons BDCs Fail To Reach Their True Potential

The Top 4 Reasons BDCs Fail To Reach Their True Potential

The Top 4 Reasons BDCs Fail To Reach Their True Potential   1. The Wrong BDC manager at the helm. As with any company or team, we all k…

Want Happy Service Advisors? Give Them the Pay Plan They Want

Want Happy Service Advisors? Give Them the Pay Plan They Want

You learn a lot about yourself in the service drive. You quickly find out if you’re truly an extrovert or an introvert-in-disguise, you discover if y…

Freebie Friday: Don't Over Celebrate [VIDEO]

Freebie Friday: Don't Over Celebrate [VIDEO]

Bill Wittenmyer explains the importance of not over celebrating achievements in this edition of Freebie Friday. …

How To Address Declining Front-End Margins

How To Address Declining Front-End Margins

When we are no longer able to change a situation, we are challenged to change ourselves – Viktor Frankl The news is full of major disruptors; if y…

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