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Michael Lessard

Michael Lessard Sales

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Name: Michael Lessard
Title: Sales
Company: Wordstream
Phone: Private
Location: Private , Private
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Blog Posts

A Dealer's Guide to Cyber Security: Part 4

A Dealer's Guide to Cyber Security: Part 4

In Part 1 of this series I discussed the growing threats and consequences of cyber security attacks. In Part 2 I reviewed the most common methods used by c…

Simple way to increase your service department revenue.

Simple way to increase your service department revenue.

Having a financing program in place for vehicle purchases is essential and your service department should be treated the same.  Finance programs are n…

Cars.com Uncovers Insights about Holiday Shoppers

Cars.com Uncovers Insights about Holiday Shoppers

Holiday shoppers are more motivated to buy than they were in 2017. This is the key finding of Cars.com research into holiday shopping behavior during Black…

Does Your Homepage "Feel" Right?

Does Your Homepage "Feel" Right?

Unbounce co-founder and 2018 DSES keynote Oli Gardner discusses the importance of look and feel to your website's credibility.  And it's…

Why You Need To Have An Inbound Marketing Plan

Why You Need To Have An Inbound Marketing Plan

Starting a business today is easier than in the past, with the advent and development of the Internet and other technological resources now readily availab…

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