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Michael Smith

Michael Smith Internet Manager

Profile

Name: Michael Smith
Title: Internet Manager
Company: Bob Pulte Chevrolet
Phone: Private
Location: Private , Private
Summary:
Progressive Business Development and Internet Manager. Always looking for new ideas to increase productivity and bottom line.

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Blog Posts

Be ‘in the Know’ About Your Women Buyers & Marketshare

Be ‘in the Know’ About Your Women Buyers & Marketshare

Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and …

Beware, Digital Ad Fraud is Endless and Google is Part of the Problem

Beware, Digital Ad Fraud is Endless and Google is Part of the Problem

    Good vs evil is a never ending battle.  The issue with digital advertising is in distinguishing who is on which side of the ba…

How to Maximize Your CPO Investment

How to Maximize Your CPO Investment

Are the headaches associated with bringing vehicles up to certified pre-owned (CPO) program standards worth it? For dealers, there’s certainly more w…

Quality Score 101

Quality Score 101

When trying to run an effective paid search campaign in Google AdWords one of the most important factors one can judge is the quality of their ads. One mig…

The Relationship Between Outbound Calls and Texting [VIDEO]

The Relationship Between Outbound Calls and Texting [VIDEO]

Chief Product Officer Michael Markette discusses the relationship between outbound calls and text messages in this video blog. …

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