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Jared Hamilton
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Michael Sweigart

Michael Sweigart President

Profile

Name: Michael Sweigart
Title: President
Company: Purpose Advertising
Phone: Private
Location: Private , Private
Summary:
New Jersey Integrated Advertising agency offering Traditional and Internet marketing for car dealers and various industries. Inbound marketing and lead generation for nearly 20 years. Sites include www.purposeadvertising.com and www.automotiveadagency.net

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Blog Posts

Are We the Cause for Removed Managers?

Are We the Cause for Removed Managers?

One of the keynote speakers for DSES 19, Clint Pulver spoke in detail about the types of managers we encounter. One of those managers is the “re…

How to sell cars in a margine compression market - 2019-11-15

How to sell cars in a margine compression market - 2019-11-15

Customer Lifetime Value

Customer Lifetime Value

  We sat down with Jon Rossman at DSES to see what he thinks about the challenges facing automotive today. Companies need to be looking to …

A Big Reason People Leave Your Website and Don’t Come Back

A Big Reason People Leave Your Website and Don’t Come Back

I intended to write about the renewed importance of service videos on a dealership’s website. A resource I had lined up changed my topic in about…

Some Car Buying Tips for Customers

Some Car Buying Tips for Customers

Car dealerships are known for being stressful places. It can be very difficult to resist pressure from a skilled vehicle salesperson—and customers sa…

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