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Mike Fitzpatrick

Mike Fitzpatrick President

Exclusive Blog Posts

10 Things in Sales that will Never Change

10 Things in Sales that will Never Change

Here is my take on 10 things that will never change in Sales.  When you have a clear understanding of how these 10 things work, you'll undoubtedly…

Are You Selling Service Contracts in the Lane?

Are You Selling Service Contracts in the Lane?

Several dealers reported record months in the service drive. With a record number of RO’s hitting the lanes each day, it is a gold mine for selling s…

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Creating a page in WordPress for SEO

Using WordPress plugins and tools for SEO

WordPress is known for being a great website platform for SEO. It is also known for having a lot of really cool plugins. So in this video we will add a free SEO plugin and a Firefox add-on that make building SEO'd pages a breeze.

The image below is a quick review of the page elements used for SEO. It displays the basics that you should have on a web page for your chosen keywords. Once you have these basic elements covered then you can start adding image tags videos and other content.  

 

SEOPageWithTools

 

In this video we will cover how to use an SEO plugin for WordPress and a great SEO add-on for Firefox.

 

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