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Jared Hamilton
From: Jared Hamilton
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Mike Fitzpatrick

Mike Fitzpatrick President

Exclusive Blog Posts

Why Your Online Shoppers Don’t Take the Bait

Why Your Online Shoppers Don’t Take the Bait

You think you’re dangling an enticing lure in front of your customers’ eyes. You plan to set the hook and reel them in. But what you don&rs…

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Coupon Generator for WordPress

Coupons Drive Traffic

If you have coupons on your website then you already know the traffic that they can create.  Once again WordPress comes through with another plugin that can make this task super easy. 

Create a Coupon Specific Website

Just like creating a "blog" you can create a website that is http://coupons.yourdealership.com or come up with a completely separate domain. This allows you to create additional content that can be distributed via email, twitter, facebook, etc. in just a few moments. You can also include coupons into your Facebook business page tabs so that your customers can consume them on their own terms.

Remember the goal it to create consistant value for your customers when they aren't in the market to buy a car.  This way they won't even consider going somewhere else when they are in the market.

This video was created by Jason B. of the DealerTrend team as a step by step to creating a coupon.

Jeremy Alicandri
I like the idea of using a CNAME(subdomain) for a coupon site - should work well in the search engines as well.
Mike Fitzpatrick
@Jeremy, thanks. If you work at a dealership that is open to expressing a sense of humor, it is even possible to add some fun html/animated coupons with this tool. Maybe something like this :) http://bit.ly/Khfzdd

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