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From: Jared Hamilton
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Mike Fitzpatrick

Mike Fitzpatrick President

Exclusive Blog Posts

Top 6 Things Car Dealers Do To Make Car Buying Difficult

Top 6 Things Car Dealers Do To Make Car Buying Difficult

[youtube https://www.youtube.com/watch?v=3R7Y3kZIDVg] Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult.  Jim D…

Choose the correct CRM for your dealership OR pay dearly

Choose the correct CRM for your dealership OR pay dearly

With all the CRMs on the market today, finding the right one for your dealership is becoming more challenging than ever. There have been massive changes in…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

Coupon Generator for WordPress

Coupons Drive Traffic

If you have coupons on your website then you already know the traffic that they can create.  Once again WordPress comes through with another plugin that can make this task super easy. 

Create a Coupon Specific Website

Just like creating a "blog" you can create a website that is http://coupons.yourdealership.com or come up with a completely separate domain. This allows you to create additional content that can be distributed via email, twitter, facebook, etc. in just a few moments. You can also include coupons into your Facebook business page tabs so that your customers can consume them on their own terms.

Remember the goal it to create consistant value for your customers when they aren't in the market to buy a car.  This way they won't even consider going somewhere else when they are in the market.

This video was created by Jason B. of the DealerTrend team as a step by step to creating a coupon.

Jeremy Alicandri
I like the idea of using a CNAME(subdomain) for a coupon site - should work well in the search engines as well.
Mike Fitzpatrick
@Jeremy, thanks. If you work at a dealership that is open to expressing a sense of humor, it is even possible to add some fun html/animated coupons with this tool. Maybe something like this :) http://bit.ly/Khfzdd

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