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Mike Martinez

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Mike Martinez Blog Posts

Acton Toyota and Falmouth Toyota: What they did to double accessory sales and put big bucks to the bottom line

by Mike Martinez Sep 13, 2010

Acton Toyota and Falmouth Toyota: What they did to double accessory sales and put big bucks to the bottom line

by Mike Martinez Sep 13, 2010
  Two Dealerships Crack the Elusive ‘Accessories Code’ To the Tune of Tens of Thousands in Sales Each Month   Breakthrough I…
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by Mike Martinez Jul 16, 2010

by Mike Martinez Jul 16, 2010
These guys just don’t seem to get it.  It’s an unseemly fight that Insignia is picking with Dealer Track (see below), to be caught in …
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by Mike Martinez Jun 1, 2010

by Mike Martinez Jun 1, 2010
It’s hard to believe, but true:  dealerships are leaving almost a million dollars per store, on average, per year in accessories sale…
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