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Mike Rother

Mike Rother VP, Operations & Product Developement

Profile

Name: Mike Rother
Title: VP, Operations & Product Developement
Company: CDMdata
Phone: Private
Location: Private , Private
Summary:
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Blog Posts

Leverage Your Marketing to Gain More Service Business!

Leverage Your Marketing to Gain More Service Business!

Retention is vital for long-term profitability and health. Some dealers coast along thinking they have retention covered, when, in fact, nothing could be f…

4 Sales Lessons from Real Car Shoppers

4 Sales Lessons from Real Car Shoppers

I’ve worked with auto dealerships across the country and 99% of the time, when I ask what their primary goal is, the answer is increasing car sales. …

WEBINAR RECORDING - How To Generate More Qualified Leads in Q4

WEBINAR RECORDING - How To Generate More Qualified Leads in Q4

  Car shoppers have a lot of questions and dealerships need to be available to answer them quickly, concisely and at scale to maximize sales. 8…

This is How Reed-Lallier Chevy Sold More Used Cars – and How We Helped

This is How Reed-Lallier Chevy Sold More Used Cars – and How We Helped

Used or Certified? More often than not that seems to be the choice car buyers are making during this unsteady sales year. Consider: Edmunds expects new veh…

Dealertrack Takes Paperless Mainstream

Dealertrack Takes Paperless Mainstream

Introduces More Connected Workflow with Launch of Digital Contracting on Dealertrack uniFI® Addition to Dealertrack uniFI brings truly paperless pro…

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