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Patrick Workman

Patrick Workman Director, Enterprise Sales

Profile

Name: Patrick Workman
Title: Director, Enterprise Sales
Company: Dealer.com
Phone: Private
Location: Private , Private
Summary:
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Blog Posts

Stay Hyper Focused

Stay Hyper Focused

If you’re income is tied to the bottom line in any way, consider yourself a business owner or an entrepreneur. When you take this seriously, you…

Your Marketing Allocation is Backwards

Your Marketing Allocation is Backwards

Something to ponder…. You’re a dealer and 85% of your advertising budget is geared towards attracting new clients, and 15% towards retain…

Customer Loyalty Isn’t Guaranteed with an App

Customer Loyalty Isn’t Guaranteed with an App

Dealerships all over have recognized the benefits in using an app for their store. It’s true – customer engagement is much simpler when you…

Leasing, a Great Opportunity for More Transparency

Leasing, a Great Opportunity for More Transparency

As the cost of vehicles goes up, leasing is making a strong rebound in the market.  OEM and dealer advertising are putting a strong focus on their lea…

One Dealership is Changing the Game When it comes to Test Drives

One Dealership is Changing the Game When it comes to Test Drives

Test driving can be a pain in the butt for the customer. Test Drives can take hours out of their day, they have to travel to get to the dealership, and has…

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