Hint: It involves implementing a digital retailing strategy with messaging woven into it. And we’ve got a guide to help you make it work. SEE HOW
Chris Costner of Southern Volkswagen talks about how their dealership is structured to have the BDC department on the showroom floor. Chris says they really like being out in the mix with everything else and it gives them a greater advantage than sitting in a back office somewhere working away on the internet.
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