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Paul Potratz

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Exclusive Blog Posts

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

BDC training for 2017

BDC training for 2017

  We have a service and sales bdc team for each of our stores. One is a Hyundai store and the other is a Chevrolet store. We have Three sales Bus…

Social Media Meets Search Engine

Bing has announced plans to integrate with Facebook to show which pages your friends like. As long as you’re logged into your Facebook account, you will see your friends’ profile images and names under search results for pages they like.

This new feature will help to make your auto dealership Facebook page more visible. When friends of your fans search, they will see that their friends like your page. As you build fans and encourage more people to like the page, searchers will be more likely to have a friend that likes your page and see that page standing out in search results.

Bing is still rolling out this capability for U.S. users but plans to make it available to all eventually. This integration between Facebook and Bing provides a new way to combine search engine optimization and social media marketing for car dealers.

Search engines like Bing and Google are constantly adding new features that improve search results and advertising. When you stay on top of the latest updates in search engines, you can keep a step ahead of other dealers in online automotive marketing.

Contact us to learn more about how you can market your dealership on social media and in search engines.

 

POTRATZ
Paul Potratz
518-788-4724
paul@ppadv.com
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