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Paul Potratz

Paul Potratz COO

Exclusive Blog Posts

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Seasoned car dealers and sales professionals are true masters of relationship marketing.  A vehicle purchase is an important decision for consumers, a…

7 Attitude Tips to help you Succeed in the Car Business

7 Attitude Tips to help you Succeed in the Car Business

I have found that one of the greatest traits of all the best salespeople to ever sell is a positive attitude. I experience it first hand in my own life, …

Industry Insider Alan Ram Passes Away

Industry Insider Alan Ram Passes Away

We here at DrivingSales offer our condolences to the families of those involved. Alan Ram was an industry insider who will be missed by many. Alan Ram, …

Think Tank Tuesday: Innovation for Automotive Digital Marketing


Starting this week, Potratz will produce a short weekly video highlighting the latest trends in digital automotive marketing. Think Tank Tuesday will be a fun and informative source of advice for dealers.
Take a few minutes each week to join us and learn how you can integrate digital and traditional advertising to make your dealership stand out from the rest.

 

 

In this week’s video, Paul Potratz talks about utilizing Facebook to its fullest by switching
your dealership’s profile page to an actual business page. You can
build more fans and promote your business to the fullest with a business
page.

 

Stay tuned each week for the latest automotive marketing tip from Potratz! Click here to sign up to receive weekly email updates with the latest episodes, blog posts, webinars, and more.

If you have an idea for a topic you would like to discuss, send it to ideas@ppadv.com. If we use your tip, we’ll send you a free iPod!

 

Paul Potratz

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