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Jared Hamilton
From: Jared Hamilton
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Paul Potratz

Paul Potratz COO

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Facebook Rolls out New Profiles

It’s that time again—and no, I’m not talking about Christmas. Facebook hasn’t made any major changes to profile pages for at least several months, and now they’re rolling out an extensive redesign for personal profiles. This new design consolidates personal info and pictures onto a more streamlined page that lets users see at a quick glance who you are, offering an excellent opportunity for auto dealers to develop their personal Facebook profiles to connect with leads for automotive marketing through social media. Now, the top of your profile shows data that before was tucked away under your info tab or in a sidebar, such as education, employment, hometown, and more. Right under that info, a row of your tagged photos helps to show a snippet of your life. You can pick the photos that appear here. Under these photos lies your wall, where you and others can post status updates, images, videos, and links as before. Along the side, a compact list of options replaces the tabs that were on profiles before. You can navigate to see photos, videos, notes, etc. With the new Facebook profile, auto dealers need to add content to show who they are as people. Listing hobbies and relationships, as well as having some informal pics, shows that a dealer is more than just a cold businessperson. Facebook is easing the transition by letting users choose to upgrade to the new page design for several weeks before the social network applies the change to all users. You can get the new layout for your profile here.

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