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Jared Hamilton
From: Jared Hamilton
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Paul Potratz

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Exclusive Blog Posts

The Recruiter: Episode 4- People Use Google to Find Jobs

The Recruiter: Episode 4- People Use Google to Find Jobs

How to title your help wanted ad so it gets found on the internet. Please use Google in their job search. Use what people call themselves on their resu…

* The Recruiter* Episode 3 Law of Diminishing Return

* The Recruiter* Episode 3 Law of Diminishing Return

When do you hire and how many? what are you basing your decision on? Don't decide by how many desks you have or that's what you normally run with. …

Lenders must lend or drivers won't drive

Lenders must lend or drivers won't drive

In my opinion, sub prime customers are being considered more risky by the lenders that once targeted them. Even traditional co-signers are proving not to b…

4 Reasons to Improve CRM Utilization in 2017

4 Reasons to Improve CRM Utilization in 2017

Yes, dealers are creating a tremendous amount of data. The problem is, most of it is junk. Data is like this 1958 Tops Baseball Card complete set. You have…

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Running an auto repair means that you have to take care of all kinds of details including scheduling, discipline, and customer service. Giving a customer t…

The Growing Trend to be Green in Automotive Marketing

Green as in profitable and green as in environmentally friendly. The automotive advertising industry is consistently changing with hybrids and ecofriendly vehicles having an increased importance to shoppers now more then ever before. Green initiatives are presenting new marketing avenues as new ecofriendly vehicles and increased Green initiatives for dealership’s increase your need  to be at the forefront of your dealership’s automotive marketing. Join Kimberly Roselle, Account Executive at POTRATZ, as she reviews what it takes to be Green and how to incorporate such strategies into your 2012 strategies.

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Marc McGurren
Interesting for sure!! I believe being green many a times (especially in affluent areas) is more about a statement than it is about being green. BUT - manufacturers are definitely moving towards greener cars every day!
Chris Costner
I couldn't agree more Marc, these vehicles definitley have their niche market and demographic. It seems every OEM has some type of "green" vehicle in production or coming very soon. VW as many already know has been in the diesel market for years and moved to a low-sulfur / clean diesel engine not long ago. Now look to see them move into the hybrid market very soon.

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