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Exclusive Blog Posts

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Seasoned car dealers and sales professionals are true masters of relationship marketing.  A vehicle purchase is an important decision for consumers, a…

7 Attitude Tips to help you Succeed in the Car Business

7 Attitude Tips to help you Succeed in the Car Business

I have found that one of the greatest traits of all the best salespeople to ever sell is a positive attitude. I experience it first hand in my own life, …

Industry Insider Alan Ram Passes Away

Industry Insider Alan Ram Passes Away

We here at DrivingSales offer our condolences to the families of those involved. Alan Ram was an industry insider who will be missed by many. Alan Ram, …

Three Tips for Hiring the Right Dealership Salesperson

Three Tips for Hiring the Right Dealership Salesperson

When it comes to hiring salespeople for your dealership, finding the right people can be difficult.  If you have been in business for a long time, you…

Three Degrees That Will Help You Run a Better Car Dealership

Three Degrees That Will Help You Run a Better Car Dealership

If you’re building a car dealership business, you probably already know that you don’t need to study for a college degree to be successful. Man…

Long tail SEO is one of the easiest ways to draw traffic to your site. Long tail search terms are very specific search terms. In automotive I would describe them as "Used Red f-150 in Seattle" or "Hyundai Sonata w/nav near Jacksonville". Real easy to rank for but hard to define. A real life example where long tail searches influenced my buying activity is where I need to replace a laptop keyboards for two l laptops. I did a search for "replacement keyboard laptop model#" and found exactly what I was looking for right away ordered them and they will be here tomorrow. The site that had one also had the other. A win win for me. I spent less for two replacement keyboards than I was getting prices for one. Longtail will get buyers in that are looking for something specifically that you may have in stock. Take advantage of it.

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