1,000 dealers share their thoughts about chat, text and messaging in general...and how these communications pay off. SEE HOW
We cannot hide from it. The negatives surrounding the economy and the biz right now, but how much of it is self imposed? Sure it makes big news when a congressman tells the big three executives they are being irresponsible when they ask for a had out.
"There's a delicious irony in seeing private luxury jets flying into Washington, D.C., and people coming off of them with tin cups in their hands,"It's almost like seeing a guy show up at the soup kitchen in high-hat and tuxedo. . . . I mean, couldn't you all have downgraded to first class or jet-pooled or something to get here?" Rep. Gary L. Ackerman (D-N.Y.)
That is like begging for food as you open a fresh pack of cigarettes It just does not appear to be genuine.
Sure the media is talking it up, in and out of the auto industry. Why? Because you are participating. It sells advertising and even worse it distracts you from looking for ways to better your business.
The big three did not get in the shape they are in overnight. Now with all of the press the begging is getting it cannot possibly help consumer confidence or lend any credence to their products. How reliable is the Chrysler "Lifetime Warranty" now? For that matter how about the 12 month / 12,000 mile adjustment warranties?
We can blame the press all we want, but the problem lies with the ones who choose to participate. The ones who are glued to all of the updates, from all sources, and the ones who fly in corporate jets.
Get over it and get on with your business. Stop Participating!!