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From: Jared Hamilton
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Rafi Hamid AutoExecutive

Rafi Hamid AutoExecutive President-CEO

Exclusive Blog Posts

5 Tips on Delegating Tasks to Underperforming Employees

5 Tips on Delegating Tasks to Underperforming Employees

No matter how carefully you hire or how well you manage your human resources, some employees simply don’t perform to the level you want them to. They…

Most Valuable Insight Finalist - Doug Van Sach

Most Valuable Insight Finalist - Doug Van Sach

Prioritize Your Prospects: Uncover Clues to Predict Who Will Buy Next Each year, the average customer test drives fewer vehicles. Given the fewer opport…

What to Expect as Driverless Cars Go Mainstream

What to Expect as Driverless Cars Go Mainstream

While the era of driverless vehicles is rapidly approaching, there is still a great deal of confusion and speculation regarding the full impact and the…

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

One of the keys to making a profit is the upsell. If you want to claim a heftier commission, upselling is a necessity. However, upselling is an art that sa…

Most Valuable Insight Finalist - Jim Roach

Most Valuable Insight Finalist - Jim Roach

Using Artificial Intelligence to Prioritize Customer Engagement If only one salesman came to work today, what is the first opportunity he should act upo…

Car buyers will be back. We don't know when, but they will. The simple fact is that people will still need vehicles in the future. In the mean time, are you doing anything to prepare? An old operations truism is: Do the right things and do things right. Is this happening at your dealership? Are you sure? Now might be the perfect time to take inventory of all the dealership's activities. Are you measuring the performance of employees and other investments including marketing? If not, then start. These days scarcely a penny should be spent if you don't have an idea of the return that you're getting from it. If you are using metrics to measure performance, are you sure you're using the right ones? It's very easy to measure the wrong thing. If what you're measuring doesn't tie directly into the larger dealership goals, then you probably shouldn't be measuring it. No person's goals or activities should even be set until the overall goals and strategy of the dealership are set. If everything doesn't tie together, then you're much less like to achieve major goals or strategic efforts. This might be a great time to re-access what you're measuring and why, or start measuring performance if you haven't been. It's entirely possible to be doing something right, that is not the right thing to be doing. Think about it…

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