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Jared Hamilton
From: Jared Hamilton
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Rafi Hamid AutoExecutive

Rafi Hamid AutoExecutive President-CEO

Exclusive Blog Posts

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Working in the automotive industry is a rewarding experience, particularly working for a dealership at the front line of customer service and sales.&nb…

Car buyers will be back. We don't know when, but they will. The simple fact is that people will still need vehicles in the future. In the mean time, are you doing anything to prepare? An old operations truism is: Do the right things and do things right. Is this happening at your dealership? Are you sure? Now might be the perfect time to take inventory of all the dealership's activities. Are you measuring the performance of employees and other investments including marketing? If not, then start. These days scarcely a penny should be spent if you don't have an idea of the return that you're getting from it. If you are using metrics to measure performance, are you sure you're using the right ones? It's very easy to measure the wrong thing. If what you're measuring doesn't tie directly into the larger dealership goals, then you probably shouldn't be measuring it. No person's goals or activities should even be set until the overall goals and strategy of the dealership are set. If everything doesn't tie together, then you're much less like to achieve major goals or strategic efforts. This might be a great time to re-access what you're measuring and why, or start measuring performance if you haven't been. It's entirely possible to be doing something right, that is not the right thing to be doing. Think about it…

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