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Jared Hamilton
From: Jared Hamilton
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Rafi Hamid AutoExecutive

Rafi Hamid AutoExecutive President-CEO

Exclusive Blog Posts

Boost Your Car Sales in 4 Easy Steps

Boost Your Car Sales in 4 Easy Steps

As a car dealership owner, you’re always looking to boost your sales, even more so if they are on the low. If a neighboring car dealership seems…

Why Educating Car Shoppers Is So Important!

Why Educating Car Shoppers Is So Important!

The average consumer doesn’t understand the complex dynamics of the automotive industry. In fact, they probably don’t even care enough to learn about i…

OP-CODES?

OP-CODES?

      At one time or another, we are all (assumably) guilty of running the same service specials online month to month. Asking …

Top 6 Things Car Dealers Do To Make Car Buying Difficult

Top 6 Things Car Dealers Do To Make Car Buying Difficult

[youtube https://www.youtube.com/watch?v=3R7Y3kZIDVg] Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult.  Jim D…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Trips to the dealership are not high on the average American’s list at present. People are beginning to view buying a new car as a luxury that can be put off. Here is a perfect opportunity to show potential customers how painless a purchase might actually be. The beauty of online advertising is that you can advertise immediately to people who are looking for a car – as they’re looking. Now, when fewer consumers are looking, find new and creative ways to meet them where they’re at. Create search engine marketing campaigns around popular searches that may not have a lot to do with buying a new car. If someone is online looking for ways to save gas or find public transportation, hit them with an ad that comments on those concerns. Mention that the cars on your lot all get at least 25 miles per gallon. Point out that particular specials at your dealership will keep consumers off of a crowded bus and still within their budget. A little strategy can go a long way. Using a consumer perspective may well be the key to staying busy in a slow spell.

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