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From: Jared Hamilton
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Rafi Hamid AutoExecutive

Rafi Hamid AutoExecutive President-CEO

Exclusive Blog Posts

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Individual dealerships can take a lesson from current events. Everyone knows how violently the industry has been criticized recently. However fair or unfair this scrutinizing has been, we’ve been given some food for thought. The last thing you want to do is cut salaries and benefits. You want to keep employees on your side. But what about practices that are comparatively unsuccessful? Are you paying premium prices for average service? Take some time and review your monthly bills. Are you paying vendors more than they’re worth? Measurement becomes imperative in less-than-ideal economic climates. Tie all of your individual marketing efforts to the leads and conversions they’re bringing in. Make sure to use unique tracking numbers on advertisements. Which of your ads are performing well? Which needs to be retired? Look at your expenditures with a critical eye. Trimming the fat doesn’t necessarily mean tightening the belt, but it always means streamlining.

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