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From: Jared Hamilton
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Rafi Hamid AutoExecutive

Rafi Hamid AutoExecutive President-CEO

Exclusive Blog Posts

Top 5 Luxury Cars for Any Type of Terrain

Top 5 Luxury Cars for Any Type of Terrain

Many automotive companies make luxury vehicles that can be driven on different terrain. If you like to take road trips to cities, forests, hiking trails, a…

My Dealership Story - Kristy Elliott

My Dealership Story - Kristy Elliott

Meet Kristy Elliott, the Dealer Operator at Sunshine Chevrolet and check out her dealership story. Learn how Kristy came from the non-profit world to …

Start With Why - David Mead at DrivingSales Presidents Club

Start With Why - David Mead at DrivingSales Presidents Club

DrivingSales was so excited to have David Mead as a keynote speaker during Presidents Club. David works at the Start With Why foundation with Simon Sinek, …

You Have a Position to Fill – Who Do You Hire?

You Have a Position to Fill – Who Do You Hire?

As much as you try to avoid employee churn, you’ll always need to hire someone. It might be to replace a staff who’s moved on in their care…

6 Tips for Better LinkedIn PPC Advertising

6 Tips for Better LinkedIn PPC Advertising

With a little over a year’s experience with LinkedIn Advertising and some insights from a connection at LinkedIn, I’ve put together a list of 6…

Individual dealerships can take a lesson from current events. Everyone knows how violently the industry has been criticized recently. However fair or unfair this scrutinizing has been, we’ve been given some food for thought. The last thing you want to do is cut salaries and benefits. You want to keep employees on your side. But what about practices that are comparatively unsuccessful? Are you paying premium prices for average service? Take some time and review your monthly bills. Are you paying vendors more than they’re worth? Measurement becomes imperative in less-than-ideal economic climates. Tie all of your individual marketing efforts to the leads and conversions they’re bringing in. Make sure to use unique tracking numbers on advertisements. Which of your ads are performing well? Which needs to be retired? Look at your expenditures with a critical eye. Trimming the fat doesn’t necessarily mean tightening the belt, but it always means streamlining.

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