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Jared Hamilton
From: Jared Hamilton
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Rafi Hamid AutoExecutive

Rafi Hamid AutoExecutive President-CEO

Exclusive Blog Posts

How to Trade Binary Options Successfully

How to Trade Binary Options Successfully

Binary options are the new age trading. It sounds pretty simple: you invest your money, choose one platform, choose a broker. Choose a strategy you’l…

Design: The Driving Factor Behind Showroom Sales

Design: The Driving Factor Behind Showroom Sales

Many factors go into creating a successful showroom. While often overlooked, design plays an essential role in the customer experience and overall success …

5 Reasons You Should Seek Out Consumer Generated Content

5 Reasons You Should Seek Out Consumer Generated Content

It may seem like a good idea to always be the one writing about your dealership, but in reality consumer-generated content is as important, if not more so,…

DealerRater Reviews now Available on Cars.com

DealerRater Reviews now Available on Cars.com

DealerRater pushed a press release today that they have pushed reviews to the Cars.com Platform. According to the press release, this is about three millio…

Why Should You Attend NADA 2017

Why Should You Attend NADA 2017

As you investigate the possibility of attending NADA in New Orleans this year, you might be questioning the benefits of attending. It’s possible that…

We all agree that now is the time to dig deep into your accounting Dealers should determine what their expenditures are and how costs can be adapted to match the current economic climate. Just be sure that you measure based on performance as well as money. It’s easy to compare vendors based on up-front costs, but make sure you know who you’re dealing with when you prepare to make a switch. As cliché as it may sound, “You get what you pay for” rings true more often than not. Cheap materials and products make you and your dealership look cheap. It’s important to continue to make a good and lasting impression on consumers, so don’t compromise quality for the sake of a bill (and this is certainly true for your website!). For example, good printing companies are hard to come by. If you do direct mail pieces, flyers, coupons, anything printer related, make sure you’re working with a quality printer. Nothing says “unprofessional” like a poor print job. The last thing you want to do is pay for a print job that’s streaky, blurry, etc. You don’t save money if you print a job twice. It’s worth paying a little more to get it right the first time and make a good impression on your potential customers. Quality is valuable. It may not be as easy to measure as other aspects of your dealership, but spend some time figuring out what you can really afford to cut out.

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