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Ralph Paglia

Ralph Paglia Editor-in-Chief

Profile

Name: Ralph Paglia
Title: Editor-in-Chief
Company: Automotive Digital Marketing
Phone: Private
Location: Private , Private
Summary:
I currently serve the ADM Professional Community as Editor-in-Chief. Up until December 14, 2010 I served ADP Dealer Services as their National Director of Digital Marketing. Prior to working for ADP, I worked for Courtesy Chevrolet in Phoenix, AZ as thei

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Blog Posts

Price Validation, Deal Badges and What You Need to Do

Price Validation, Deal Badges and What You Need to Do

As shoppers seek more and more information before transacting on a vehicle, it is no wonder that they are inquisitive, not just about the price, but about …

Staff Turnover: The Most Important KPI for Management

Staff Turnover: The Most Important KPI for Management

I know you’re thinking, “Great, another article on employee retention.” It’s a topic that has been quite popular since NADA’s…

Top Three KPIs to Measure Local SEO Success

Top Three KPIs to Measure Local SEO Success

The top ranking factors for successful SEO is old news. We get that content is king, that our pages should be filled with high-quality content and be h…

Car Shopping Tells Us a Lot About Natural Disaster Impacts

Car Shopping Tells Us a Lot About Natural Disaster Impacts

It's no secret to anyone that the automotive industry is a hugely significant aspect of our national economy.  In the wake of the horrible na…

Freebie Friday – You’re Paid to Play, Not to Watch [VIDEO]

Freebie Friday – You’re Paid to Play, Not to Watch [VIDEO]

Sales isn’t a spectator sport! In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer shares the importance of getting in the game a…

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