We all know that just having a website, no matter how great, is not enough to make sales in the automotive industry. LEARN MORE
You’ve made it this far, is your social media presence improving? Are you seeing results? Keep it up. Consider all seven of the signs your social media presence needs help and work to get things in gear!
6. Do you communicate?
Do you solve problems and complaints that may arise? Do you respond when someone is just contributing to the conversation? Once again, it’s important to respond to every comment! This is an opportunity to address issues before they go to channels that you can’t control (like Yelp.) This is an opportunity for your customers to communicate with you and gain a relationship before they even come into the dealership.
The fix: always respond to any comment posted on your page, quickly! Turn an angry customer into a return customer. Discuss community relevant content.
7. Do you advertise?
It’s easy to use Facebook to boost a post. With $5-$20 dollars you can increase the number of people who see your posts.
The fix: boost! Make sure your best content is seen as much as possible.
That’s it! Change these 7 steps of your social media and you will be on your way to greater leads!
Does your social media stink? Watch our Dealer Webinar to learn how to fix it.