We all know that just having a website, no matter how great, is not enough to make sales in the automotive industry. LEARN MORE
Finding inspiration for your dealership blog can be difficult. However, there are many ways to expand your topics and begin finding new, unique subjects. When you think that you’ve reached the end of your topic rope, use the following methods to add some new concepts to your content:
Brainstorm with your colleagues.
You may have already addressed every question and topic that your customers have thrown at you, but what have your colleagues experienced? Ask them what their customers are interested in and inquiring about and document it on your blog.
Ask your readers.
Use your social media channels to ask your readers what they want to know. Do they need to know how to use their new vehicle’s features? Or are they trying to decide how to choose a car for their lifestyle.
Review your newest inventory.
Take this opportunity to discuss and review your newest inventory, its individual benefits, and the various features it comes with.
Share your recent successes.
Did you recently have a great sale? Share it! Tell your readers how your and your dealership found the perfect car for your customer, with just the right price and just the right features.
Do you need more ways to diversify your content? Contact email@example.com.