Pros: Ease of Use, great customer support. Roadster has adapted their tool to meet our needs and allowed us to be one of the most innovative dealerships in our region. They are great to partner with, listen to our needs, and provide our team and our guests with a superior shopping product.
Cons: Not really a con from my perspective, but in order to get the most out of Roadster you have to be an innovator. The virtual car shopping world is in its infancy, so don't expect it to be a panacea. They listen and adapt but you have to let them know what you need!
Pros: Allows for a quick and easy way to share vehicles and their features and payment structure directly with customers. Customers can start and even finish their transaction online, or at the very least reduce time spent at dealer.
Cons: Still in infant stages hopefully, more features and interactions to come. Would be nice to be a complete website rather than a subdomain to our existing one. Two-way texting rather than email only would be a great enhancement.
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