In 2013, I was told by my corporate supervisor I needed to attend a conference called DrivingSales Executive Summit. Prior to that, I had been attending Digital Dealer every year. To say I was not excited would be an understatement. I had never heard of DrivingSales. If I remember correctly, the two conferences were going at the same time.

I have never been one to shy away from hearing about new ideas or being reminded about what works. I attended with a slightly open mind. WOW! I was blown away by the real-time information, valuable for any aspect of the dealership. I came away thinking what a great conference, and I have been attending off and on ever since.

Pound for pound the heavyweight champion. Small enough to get personal attention, however, big enough to attract top-tier speakers from other industries. Always great information to help you succeed at the dealership level.

If you have a chance to go, the ROI is incredible. You owe it to yourself and your team. Make the time, oh and the breakfast is not bad either.