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Jared Hamilton
From: Jared Hamilton
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Ron Morrison

Ron Morrison CEO | Pureinfluencer, LLC

Exclusive Blog Posts

The Service Sweet Spot

The Service Sweet Spot

Experian Automotive’s most recent market trends data for VIO, or Vehicles in Operation, tells the story of the total number of vehicles currently on …

Using Social Media to Sell Cars

Using Social Media to Sell Cars

The ever-growing, and ever-popular social media might be your salesmens best (secret) selling tool. In the age of influencers, and people getting paid to b…

Geo Conquest

Geo Conquest

In this video blog, Jim Flint, CEO, and Founder of Local Search Group discusses how to approach Geo Conquesting consistently with up-to-date strategies. …

Rock's Rants: Training (Lack Thereof)

Rock's Rants: Training (Lack Thereof)

Here's what I've noticed in dealerships: the problem isn't just a lack of training, it's the general lack of a thought process that any tra…

The Hidden Costs in Your CRM

The Hidden Costs in Your CRM

The CRM is arguably one of the most essential tools for the dealership other than the DMS. However, one thing to note and consider are all of the hidden fe…

9 signs you’re an Automotive Marketing Dinosaur

  1. Believe you need more traffic on your website
  2. Believe stimulus is synonymous with attention
  3. Believe your internet department needs more leads
  4. Believe that paid-search budget puts buyers in market
  5. Believe you need an SEM budget larger than your Relationship Management budget
  6. Believe that “in market” buyers for your brand don’t organically visit your site
  7. Believe that all website visitors are equal
  8. Believe that going wide in your market is more profitable than going deep with your relationships
  9. Believe the vendor argument: “We mailed to them, and look they bought from you.”

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