Hint: It involves implementing a digital retailing strategy with messaging woven into it. And we’ve got a guide to help you make it work. SEE HOW
Hello again friends, its been a while but yet again I need your help. I've been trying to crunch down on the details of my site and how well it is optimized with correct descriptions, keywords, and meta-tags. The problem is we have a portal website that represents 5 locations and in a couple of weeks a new location that is in a different state. I want to properly represent each dealers location with keywords that include the city as well as other keywords that differ from location to the next. For example one location is primarily trucks/diesels and another is luxury vehicles. I'm having trouble coming up with a solid strategy on how best to optimize the site and specifically the portal page to reach its potential on search engines without exceeding the recommended character count for descriptions and headers. Is this just going to be the downfall to having a portal site? Our website looks great and we are doing a lot with blogging, SEO pages, and content marketing to improve our rankings with Google. I just want to ensure our keywords, headers, page descriptions, are correctly optimized. If anyone could help or give reference to a similar situation with a portal site that has it done right I would appreciate it.