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Sam Errama

Sam Errama CEO

Profile

Name: Sam Errama
Title: CEO
Company: ROITRAK, INC
Phone: Private
Location: Private , Private
Summary:
Sam Errama has spent many years developing his expertise in marketing, marketing communications and sales in a variety of business areas including the automotive industry. Once this was completed, Mr. Errama worked with company leaders to optimize their communications with customers and prospects in order to attain an increased percentage of conversions to all-important sales. Sam Errama’s business acumen includes a thorough and practical understanding of marketing communications including public relations, publicity, media advertising and direct mail activities. His understanding of sales psychology has been a key factor in the many successful programs he designed for his valued clients. Sam Errama has in depth experience in the automotive industry for more than 15 years; not limited to market analysis & trends, management, sales, marketing, social media and search engine optimization.

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Blog Posts

Choose the correct CRM for your dealership OR pay dearly

Choose the correct CRM for your dealership OR pay dearly

With all the CRMs on the market today, finding the right one for your dealership is becoming more challenging than ever. There have been massive changes in…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

Pre-Roll: 5 Surefire Ways To Know That You’re Still Doing it Wrong!

Pre-Roll: 5 Surefire Ways To Know That You’re Still Doing it Wrong!

By Paul Caldwell It’s been almost 2 years since I made this promotional video impersonating President Donald Trump for my Digital Dealers session,…

Your Service Competition isn’t Other Dealers – It is Joe across the Street

Your Service Competition isn’t Other Dealers – It is Joe across the Street

Customers generally get their vehicle serviced close to home or work. Dealers are lucky that customers feel they should bring their new cars back to th…

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