Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Scott Joseph

Scott Joseph CEO and President

Exclusive Blog Posts

My Dealership Story - Kristy Elliott

My Dealership Story - Kristy Elliott

Meet Kristy Elliott, the Dealer Operator at Sunshine Chevrolet and check out her dealership story. Learn how Kristy came from the non-profit world to …

Start With Why - David Mead at DrivingSales Presidents Club

Start With Why - David Mead at DrivingSales Presidents Club

DrivingSales was so excited to have David Mead as a keynote speaker during Presidents Club. David works at the Start With Why foundation with Simon Sinek, …

You Have a Position to Fill – Who Do You Hire?

You Have a Position to Fill – Who Do You Hire?

As much as you try to avoid employee churn, you’ll always need to hire someone. It might be to replace a staff who’s moved on in their care…

6 Tips for Better LinkedIn PPC Advertising

6 Tips for Better LinkedIn PPC Advertising

With a little over a year’s experience with LinkedIn Advertising and some insights from a connection at LinkedIn, I’ve put together a list of 6…

The 3 Laws of Extreme Ownership

The 3 Laws of Extreme Ownership

“These are all things that may help you justify your results. But is your dealer any happier because of this?” I just finished reading a…

Dealer recaptures lost service customers

Over the last two and a half years we have become a preferred vendor for multiple OEMs for our proprietary service clinic program.  We feel very fortunate to be associated with such brands as BMW, MINI, Mercedes-Benz and General Motors.  Retention has been a focus point for dealers and the OEMs for a long time.  So why are the loyalty ratings and rention percentages almost the same today as they were ten years ago with so many dealerships using service reminder programs and various strategies to improve customer loyalty?

When we go around presenting our service clinic program it is rare when we don't hear, "We've done service clinics before," or "We do those on our own."   The words "Service Clinic" are two very over used words in our industry and not all are created equal.

In the end it starts with data analytics and finishes with the right training to make sure a dealer can maximize their profit potential.  Here is a case study from a dealer that explains why so many J&L OEM clients choose to co-op our program... http://jandlmarketing.squarespace.com/blog/2011/3/17/lokey-mercedes-benz-discovers-the-fortune-hidden-in-their-in.html

 Unlock all of the community & features  Join Now