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Jared Hamilton
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Scott Nelson

Scott Nelson Digital Marketing & Community Management

Exclusive Blog Posts

New Vehicle Retail Demand Slumping, Edmunds Forecasts

New Vehicle Retail Demand Slumping, Edmunds Forecasts

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Bimmer-Con To Feature Daryl Dixon Motorcycle Giveaway In Benefit Of Female Veterans Unite, Inc.

Bimmer-Con To Feature Daryl Dixon Motorcycle Giveaway In Benefit Of Female Veterans Unite, Inc.

BMW of Sarasota will host its first ever BimmerCon on Saturday, April 29th from 6:00 p.m. to 9:00 p.m. at its dealership located at 5151 Clark Road, Sa…

Audi Clearwater Among Top 86 U.S. Audi Dealers, Earns Coveted Magna Society Status

Audi Clearwater Among Top 86 U.S. Audi Dealers, Earns Coveted Magna Society Status

The Crown Automotive Group dealer was 1 of only 86 U.S. Audi dealers to qualify for the prestigious 2016 Magna Society Award. Audi Clearwater was evaluated…

How to Draw in Traffic With Video Marketing

How to Draw in Traffic With Video Marketing

After quickly rising to the top of the charts, YouTube has become one of the the most popular of any website online. It makes sense for any marketer to use…

5 Tips on Delegating Tasks to Underperforming Employees

5 Tips on Delegating Tasks to Underperforming Employees

No matter how carefully you hire or how well you manage your human resources, some employees simply don’t perform to the level you want them to. They…

Auto Manufacturers Dominate Paid Search (Q1 '14)

Auto Manufacturers are constantly arm wrestling over PPC rankings. In Jan-Feb the website AdGooroo reported that, “177 automotive manufacturer sites sponsoring keywords on U.S. Google Desktop/Tablet in January and February this year. Of those, the top 20 sites (representing approximately 11%) drove 81% or 11.7 million of the 14.4 million paid search clicks in the category during the period.”

The winners in the desktop space? Toyota.com and BuyToyota.com controlled the most "Share of Voice" during this period with Ford.com, Chevrolet.com and Honda.com on top as well.

On mobile devices it was Chevrolet.com and Toyota.com, but Dodge.com and NissanUSA.com controled a larger "Share of Voice" than they had on Desktop/Tablet.

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