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Richard Keeney

Richard Keeney Automotive Sales, Service, & Management Training

Exclusive Blog Posts

Same Yet Separate: Service and Sales Differentiation

Same Yet Separate: Service and Sales Differentiation

The topic of working together as a single dealership is often beaten to death, covered more often than the blundering Trump administration. It’s grea…

Shortening Your Meetings is the Key to Higher Sales

Shortening Your Meetings is the Key to Higher Sales

I have been reading sales books as long as I can remember. I have noticed something over the years – many of the accepted principles don’t hold…

17 MORE Referral Facts to Rock Your World

17 MORE Referral Facts to Rock Your World

I previously wrote an article with 30 Referral Stats to Blow Your Mind. Now I'm back with 17 more! Why, you may ask? Because only 3…

Eight Traits Football Teams and Dealerships Share

Eight Traits Football Teams and Dealerships Share

The eight traits that separate championship football teams from their competition are synonymous with the eight traits that distinguish great dealerships f…

Want More Sales? Increase Engagement by Getting Engaged to Buyers

Want More Sales? Increase Engagement by Getting Engaged to Buyers

Are you Married?  If so, have you ever been in a fight with your spouse? When you fight what are some of the biggest complaints?  When I…

Recharge with Richard #6 - Training by Tribal Knowledge is HURTING Your Sales

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