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Stephanie Young

Stephanie Young VP of Sales and Marketing

Exclusive Blog Posts

social media ads.....what works?

social media ads.....what works?

 Lets talk a little about social media. The dealership that I have worked at has always focused on Facebook in this area. We would do a dail…

3 Proven Marketing Strategies for Small Businesses

3 Proven Marketing Strategies for Small Businesses

One of the most important things that small businesses need is a marketing strategy that is affordable and produces a high return on investment. There are …

Be More Than A Salesperson

Be More Than A Salesperson

Ease the anxiety and create an experience that is stress-free, encouraging and hopefully ends with sending them home in a new set of wheels. Leverage the …

Car Sales Advice For New Salespeople

Car Sales Advice For New Salespeople

When I started selling cars five and a half years ago there were 3 pieces of advice given to me that have helped me succeed in this business. I want to sha…

5 Avoidable Ways that Car Dealerships Can Reduce Staff or Customer Injuries and Liability

5 Avoidable Ways that Car Dealerships Can Reduce Staff or Customer Injuries and Liability

The National Automotive Dealer Association (NADA) data for 2016, revealed that there are 16,708 franchised dealerships in the United States, who sold a rec…

Sales Peformance Training: Leaping Over Ordinary

251b9541edff6253e7e59e5923d05feb.jpg?t=1Recently, I competed for the National Title of Ms. US Forestry Queen and heard several times over the weekend, “You are an extraordinary woman!”  I am humbled and appreciative of any complement, but this one makes me giggle a little on the inside.  Why do I giggle?  Thank about it…..extraordinary when broken down is extra-ordinary.  Ordinary defined as an adjective is:

1. of no special quality or interest; commonplace; unexceptional

2. plain or undistinguished

3. somewhat inferior or below average; mediocre

4. customary; usual; normal

I find it amusing to be extra unexceptional, extra plain, extra mediocre or extra normal.  I am sure that is not what the user of the word intends, but in reality it truly is a great word to describe me.  Being a little bit like Peter Pan and not wanting to be all grown up, I like to play games.  I play games all the time as a way to keep myself motivated and on task.  I love to play leap frog.  Not in the physical sense like I am in Kindergarten, but more of mental game.  I like to take ordinary events, ideas, concepts and leap frog them into "extraordinary" events, ideas and concepts.

For example, I was hired by a National Automotive Management, Service and Sales Staff Recruiting and Sales Performance Training Firm as a member of their sales team.  During my first week on the job, I overheard that the company was planning on making their first showing at a rather large industry trade show in a few months.  I got so excited about the opportunity to use my sunny personality, while engaging with clients face to face.  My excitement was quickly deflated as I discovered I was not tagging along.  I questioned why the company was not taking any members of their sales team, notably me.  The reason given, I was new and not up to speed and therefore a liability.  So, I took a leap and without a sales performance training manual, got myself up to speed and closing deals like my life depended on it.  Again, I was told that I was not going to the trade show because it was two weeks away, tickets were already purchased, arrangements made and there was no residual in the budget to take me.  So, I took another leap and bought my own airfare and made my own arrangements. I arrived at NADA and continue to leap over ordinary into extraordinary.  By the time the trade show was over, I had been promoted to Sales Manager, asked to recruit additional sales team members and expected to train this team for the company I had been employed with for only two months. Not bad for being extra undistinguished.

Do you have members of your team that are just below the average?  Are you finding yourself being undistinguished from your peers or competition?   I invite you and your team to join me on the playground for a little game of leap frog!

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