Companies waste an estimated $6.6 billion on unused software in the U.S. every year. With more options than ever, finding the right software for your dealership can be a challenge. How can you cut through the clutter and make sure your software dollars are well-spent? Download your free step-by-step guide to successfully navigating the software jungle. DOWNLOAD GUIDE
Tweeting is important for automotive marketing, but doing so in a way that gets you Retweeted is just as important. Retweeting boosts your original message, amplifying its reach by orders of magnitude, ensuring it’s seen by more people. Now, having good content will get your message out there, but good content alone can only take you so far. You need to be willing to sink yourself into the nitty gritty and really take a look at what gets Retweeted.
I’ve shared information like this before, but Neil Patel from Quicksprout just released a great, concise infographic that really lays out everything you need to know to get started optimizing your Tweets. Obviously no two businesses are exactly the same, but I feel like most of these rules are general enough that they’ll work for anyone.