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Timothy Martell

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Exclusive Blog Posts

Why Security Is More Important than You Think for Your Business

Why Security Is More Important than You Think for Your Business

Having a business means that you’re likely going to have to keep security in mind. Whether you are looking to increase customer trust or you want to …

Interview with Scott Pechstein: What's Up With "Digital Retail"?

Interview with Scott Pechstein: What's Up With "Digital Retail"?

Scott Pechstein, Vice President of Sales at Autobytel, Inc., talks about the buzzword of the moment: "digital retail." …

What's Keeping Your Company's Directors Up at Night?

What's Keeping Your Company's Directors Up at Night?

Although we typically define executives by their ambitions, their anxieties can be equally telling. If you’re losing sleep over handling cyber se…

Top Reasons It's Time to Breakup With Your Vendor

Top Reasons It's Time to Breakup With Your Vendor

Vendor relationships are business, and while that is not to say that relationships develop with the people you work with - at the end of the day, it is abo…

The Perennial Sales Starter Kit

The Perennial Sales Starter Kit

Outside of having some online training that I could do on my own time, a 2-Day Sales Training Course, shadowing the top Sales Consultant (at my initiative)…

Three Small SEO Problems (That You Can Fix Today)

​We’ve covered a lot of the bigger issues surrounding social media marketing and Business SEO, but it’s not always the bigger things that hurt you the most. Sometimes, it’s the simple stuff that comes back to bite you. Here are three things you can fix in an afternoon that may save you from slipping in the rankings.

-Broken links. If your website has broken links, it indicates a lack of quality. Some people will say it’s okay to have a couple broken links, and they’re right, a couple won’t kill you, by why let that happen? Check your links once a month or so (plenty of free toolsonline) and ensure that they all still point at active sources. It’s also worth noting that they should be pointing to reputable sites, as linking bad-neighbors reflects poorly on you. All of this goes double for internal links, which should never be broken.

-Missing images. This is a big red flag, but also easy to spot. If your site is missing images on main pages, it’s a clear indication of apathy. Fix it.

-Spelling. Spelling matters, everyone. No one is perfect; if you read enough content from anyone, you’ll find mistakes (the fact that I’m writing about it means there will be at least one in this blog, Murphy’s law). The trick is to keep the mistakes to a minimum. Google wizard Matt Cutts has said himself that spelling matters, and an abundance of mistakes will get you penalized. Do yourself a favor and have someone proof your work, or even just run it through an MS Word spellcheck to catch anything flagrant.

Take a little time today and look over your site for these three easy-to-check (and solve) problems. I know we’ll be doing the same!

 

Original post about Simple SEO Fixes can be found on Wikimotive's blog under the title, "Three Things That Hurt Your Rank (That You Can Fix Today)"

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