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Timothy Martell

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Exclusive Blog Posts

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Pinterest Has New Analytics

Wikimotive Pinterest Analytics Successful marketing requires the ability to track and analyze and deduce, it's what makes the industry exciting. Businesses are always clamoring for more analytics tools from the services they use, and now Pinterest is delivering an interesting new tool, sure to be a boon for any SEO company smart enough to invest in social media. The new tool is called Pinterest Web Analytics, and it allows people who have verified business websites on their profile to track things such as repins, pin views, visitors, and clicks. This allows businesses to easily see which content is falling flat and which content is really succeeding with their fanbase. Armed with this information, there is no reason you can't have a lot more success with your pinning efforts!

"Bloggers, businesses, and organizations often ask us, 'What are people pinning from my websites?'" Pinterest Software Engineer Tao Tao writes in a blog post announcing the tool. "These website owners help create the content on Pinterest and we wanted to help them understand which pieces of content people find most interesting."

To start using Pinterest analytics, all you need to do is follow these quick four steps.

  1.  Ensure you have a verified website
  2.  Hover over your "Profile" menu and select "Switch to the New Look"
  3. Go to the top right menu and select "Analytics"
  4.  Profit!!!!

So go ahead any try out the new analytics tool. It may not be as powerful as Facebook's, but it's a big step in the right direction. We can only hope that social media sites continue to give us the analytics data that allows us to tailor our content to what people like, making the social experience more pleasant for everyone! Original post about Pinterest marketing can be found on Wikimotive's blog titled "Pinterest Offering New Analytics" by Zach Billings.

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