Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Timothy Martell

Timothy Martell CEO

Exclusive Blog Posts

Top 6 Things Car Dealers Do To Make Car Buying Difficult

Top 6 Things Car Dealers Do To Make Car Buying Difficult

[youtube https://www.youtube.com/watch?v=3R7Y3kZIDVg] Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult.  Jim D…

Choose the correct CRM for your dealership OR pay dearly

Choose the correct CRM for your dealership OR pay dearly

With all the CRMs on the market today, finding the right one for your dealership is becoming more challenging than ever. There have been massive changes in…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

Google's New Local Carousel Feature

SEO Services  Google has been testing what they call their "Local Carousel" for the past couple months, and today it is officially going live. It's the same top of page scroller you've been seeing on tablets for the past year, but now it's on your browser for your local related searches. Lets take a look at what it is and what it means for your local SEO services.

The new carousel will show up for certain local searches. We've attached a screenshot above to give you an idea what it will look like. As you can see, it displays a thumbnail, rating (out of 30 from Zagat), number of Google+ reviews, price range, and food type. The carousels information will vary slightly based on the industry, but all will have approximately this same look.

Currently, the carousel is only showing up for certain verticals. The only ones we've been able to confirm so far are restaurants, hotels, and colleges. More will be discovered and added as time goes on, and we'll be sure to update when that happens.

So what does this mean for SEO?

It's going to be a great equalizer for the first page. Businesses that were previously below the fold will now be included in the carousel, meaning increased visibility and near equal footing with the top result. To make this happen, you still need to be ranked highly though. This means going over your Google business page and ensuring you have all the best info and a picture that is truly eye-catching, even at thumbnail size.

If you fall into one of the currently active verticals, you should do some searching and see where your listing is turning up. Google hasn't disclosed how they're ranking the order of the carousel, but the rule of thumb they gave is that if you showed up on Google Maps, you should show up in the carousel too. Of course, if you don't show up on maps, you may need some optimization and Google+ Local help.

Take the carousel for a whirl and let us know what you find!  

 

Original post on Wikimotive's blog titled, "Google Local Carousel."

 Unlock all of the community & features  Join Now