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Jared Hamilton
From: Jared Hamilton
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Timothy Martell

Timothy Martell CEO

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Facebook's New Marketing Info Hub

Business Social Media Over the course of this last year, Facebook has proven itself to be a viable advertising platform. They've increased the total adspace on users' feeds and have also gotten better at targeting those ads with graph search. The only problem has been that Facebook's ad creation center has been pretty weak. It was usable, but it was not intuitive or especially robust. Now Facebook is setting out to change that though, and they've just released their new advertising hub for your business's social media marketing.

Let's take a look at what it has to offer.

For starters, you can check out the new Facebook for Business hub right here. As you can see, it has the suite of Facebook business tools as well as case studies and other related news. The whole thing is really an upgrade on the guide they originally published back in 2011, but it's massively more useful and streamlined.

If you're just getting started with Facebook advertising, you should start with the Facebook Basics section. It explains things like how to set up your Facebook business page, content creation best practices, the basics of using Facebook analytics, and how to set up Facebook ads. Basically, everything you need to know to hit the ground running.

If you already know the basics of Facebook advertising, you can check out the advanced tips and techniques on offer. These show you how other businesses have created successful campaigns and turned digital Facebook traffic into brick and mortar traffic. The great part about these examples is that they are plentiful and you can sort through them by industry, product type, country, business size, and even goal. With that level of depth, it's easy to find a great example to emulate for your business.

Check out what they have to offer and let us know what you think is the most useful part.

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