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Timothy Martell

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Exclusive Blog Posts

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

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Working in the automotive industry is a rewarding experience, particularly working for a dealership at the front line of customer service and sales.&nb…

SEO by Goldilocks

Goldilocks SEO

SEO is a game of increments. If you take any one technique to the extreme, you can ruin the effectiveness. Not just the effectiveness of that one technique either, but your entire campaign. You need to play it smart and move slowly, accepting that—while their are certain aspects of SEO you can move fast and loud on—the majority of quality SEO takes time, patience, and careful recalibration after careful recalibration.

How do you know how much is enough and how far is too far? We have an infographic that will help you with the basics of your digital marketing planning. It's in the Goldilocks style of too hot, too cold, or just right. Except in this case it's too spammy, not enough effort, or profitable. As always, take the information in this infographic with a grain of salt, but we actually agree with most of what this one has to say, especially when it comes to diversifying your links and producing a mix of content types.

Check out the infographic and let us know what you think. Just be aware that if you fall into the too hot or too cold ends of the spectrum, you're almost definitely doing something wrong.

SEO Infographic

 

 

Originally posted on Wikimotive's blog by Tim Martell

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